As the most highly-engaged social media platform, Instagram Get Views on Instagram Posts, Stories, and Videos allows brands to reach and connect with more people than ever before. How to get more views on instagram stories With all this potential for people to see your content, you may be left wondering, “How do I get more views on Instagram?”
Thankfully, you’ve come to the right place. DNN We’re breaking down the best practices for you to get more views on Instagram posts, stories, and videos.
Let’s get started.
How To Get More Views On Instagram Posts
While you can absolutely make money and drive sales on Instagram, the real beauty of this social platform is the ability for brands to build a loyal fan base to consistently interact with.
“Instagram is by far the most engaged social platform for brands, with 2-7% percent of users interacting with each post.”
In addition, the amount of views that you get on Instagram is also a strong indicator of just how well your message is resonating with your followers and potential customers.
How Many Instagram Views Should You Get?
Whether it’s in regards to posts, stories, or videos, one of the most common questions among business owners who participate in Instagram marketing is, “How many views should I get on Instagram?“
The answer isn’t always black and white.
While we can’t provide an exact number (because it varies from account to account based on the total number of followers), we will say the closer the number of views you receive to the number of followers you have, the better.
This means you have higher engagement rates and, likely, a larger reach.
Should You Buy Instagram Views?
We will say it one time and one time only. Do not buy Instagram views. When you buy views, you are buying robot accounts or fake numbers.
Having a greater number of views correlates to more people seeing your content, visiting your profile or site, and ultimately buying your products if you are a business.
But if those “views” are falsely inflated numbers, how is it beneficial to your brand? The only reason this is usually done is to show-off more ‘followers’ in an attempt to seem popular or credible. Unfortunately, it’s just not worth it.
These purchased views will not convert into sales or support your brand.
Additionally, if Instagram detects that your account has suspicious activity, they could block you from performing normal functions on the app indefinitely. If you’re thinking of purchasing fake followers to get views on Instagram, remember this will only hurt your account in the long run.
So now, let’s dive into how you can get more views on Instagram organically and help increase your brand’s Instagram engagement.
How to Increase Instagram Profile Views
1. Create a Simple Username
A good place to start if you’re looking to get profile views on Instagram is to choose a simple username.
In a world of instant gratification, you only have a few seconds to make a good impression.
Select a relevant Instagram handle to make your presence known. This username should be easily recognizable and not too complicated. Avoid underscores, random characters, and names with multiple words that are hard to read once spacing is removed.
For example, our client Phil Town of Rule One Investing uses the Instagram handle: @ruleoneinvesting.
The word “investing” is more searchable for those who may not have heard of Phil, but are looking for investing tips. This name is simple and memorable – giving Phil an advantage in terms of brand exposure.
2. Set a Relevant Category
You may not know this, but Instagram categorizes your account based on the type of content you promote.
While the exact details of what goes into this aspect of the Instagram algorithm is unknown, one of the most obvious elements at play is your account’s category, which is located directly under your headline if you have a business profile.
Take our own Instagram; we have categorized our brand as a “Marketing Agency” to help expose our page to potential clients and fellow marketing fans.
3. Add a Keyword to Your Headline
We mentioned earlier that to get views on Instagram you will want to create a username that is unique and searchable. The same rules apply to your headline.
Your username and headline are the only two lines of the bio that actually show up when someone searches within the Instagram app, so this is your chance to grab their attention.
People searching for you on Instagram will likely search your name or company name, so consistency across all your social platforms makes it obvious the account belongs to you.
You can also spice things up a bit with a specialty, industry niche, or job title.
For example, if you are a professional speaker and successful author like our client Brian Tracy, you may consider displaying those two achievements in the headline after your name.